The 100% Certified Farmers’ Market Moves to Iconic Whittier Blvd. with Double the Exhibitors, Live Entertainment, and Mobile Clinics Providing Health Screenings and COVID-19 Vaccinations
EAST LOS ANGELES — The East Los Angeles Certified Farmers’ Market announces expanded offerings and community services including farm fresh products, locally crafted artisanal goods, foods from neighborhood restaurants, kids’ craft zone, live entertainment and events from local artists, free health screenings and COVID-19 vaccinations. As part of Supervisor Solis’ “Shop East L.A.” campaign, the six-week cultural experience will be located next to the iconic Whittier Blvd. arch every Saturday from 11 a.m. to 3 p.m. beginning August 28 through October 2.
The kick-off event will be held this Saturday, August 28th at 11 a.m. including brief remarks from Chair Solis along Whittier Boulevard in East LA (929 S. Kern Ave. Los Angeles, CA). The event will be emceed by ABC7’s Community Journalist, Eric Resendiz.
“I am proud to partner with the Eastmont Community Center for the launch of the Shop East LA campaign to generate awareness of the culturally enriching businesses that make East Los Angeles a historic and central component of Los Angeles County,” shared Los Angeles County Board of Supervisors Chair, Hilda L. Solis, Supervisor to the First District. “My hope is that through the Shop East LA campaign we can bring greater foot traffic and increased economic opportunities by highlighting the cultural touchpoints that make East Los Angeles unique – from the iconic arch on Whittier Boulevard to the flavorful restaurants that bring Latin and Mexican cuisine to life.”
“The iconic Whittier Boulevard corridor has long been a source of pride bringing Eastside Angelenos together in our community,” said Isaias Hernandez, Executive Director of the Eastmont Community Center; organizer of the Market in collaboration with Supervisor Solis. “Bringing the East Los Angeles Farmers’ Market to Whittier Boulevard for this cultural events series will bring more business to local merchants and will help support the local economy. We invite all to come and experience the quality food, goods, and cultural happenings.”
Expanded Food Offerings, Live Entertainment & Community Services Zones
The East Los Angeles Farmers’ Market will spotlight 35 vendors offering locally crafted artisanal foods and goods alongside neighborhood restaurants in a Flavor of East L.A. section with outdoor seating. Also featured will be an Arts of East L.A. section with artwork from local youth and adults to be exhibited the first and second week of the Shop East L.A. experience. Live entertainment will debut at the Market to give local artists a platform to perform. A Health and Wellness zone will offer rapid health screenings including blood pressure, glucose check, and cholesterol exams. COVID-19 vaccinations will be provided by AltaMed Health Services.
Free parking is available at the East Los Angeles Civic Center. El Sol Shuttle will provide free transit services during market hours. Visitors can also take the Metro Gold Line into East L.A.
About the East L.A. Farmers’ Market
The East L.A. Farmers’ Market cultural events series runs August 28 through October 2. The Market will be walking distance from residential homes and centrally located on Whittier Boulevard’s historic commercial corridor shopping district next to the iconic arch at Kern Avenue and Whittier Blvd. The Market will provide access to nutritious items and organic produce while supporting brick and mortar small business owners and local exhibitors and vendors; the backbone of the East L.A. Whittier Blvd. shopping district. Find more info on Facebook and Instagram @eastlafm.
Free, Live Entertainment and Cultural Events Schedule – Every Saturday
September 4, 2021 – Labor Day Weekend
|1:30 p.m. – 2:30 p.m.||Yuka from Buyepongo (Afro-Latin Fusion)|
September 11, 2021
|12:00 p.m. – 12:45 p.m.||El Domingo 1st Set (Ethio-Latino Beats)|
|1:30 p.m. – 2:15 p.m.||El Domingo 2nd Set (Ethio-Latino Beats)|
September 18, 2021
|11:30 a.m. – 12:30 p.m.||David Holguin (Guitarist)|
|1:00 p.m. – 2:30 p.m.||The Flamenco Souls (Latin-infused Jazz Band)|
September 25, 2021
|12:30 p.m. – 2:30 p.m.||Amor Prohibido Band (A Selena Tribute)|
October 2, 2021
|1:00 p.m. – 2:15 p.m.||Quinto Sol (Reggae)|
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Kimberly Ortega, (213) 361-6435, KOrtega@bos.lacounty.gov